A direct marketing action to communicate Altian Consultant going public. The challenge was to get the potential invertors to feel the implication the company had and show it was going to be a company shared by all.
In order to demonstrate that implication and have an exclusive direct marketing package for each consumer, all the objects from a CEO office were delivered, from a simple pencil to the table, with the headline: “We want to share our company with you”.
Role: Creative Direction
Laus Gold 2011
Select B and J